Analysis of the Prospect of Plant Extract Industry

my country is rich in biological resources, and there are many kinds of plants used for extraction. At present, there are more than 300 kinds of plants that have been extracted in industry. The plant extract industry is a technology-dependent industry. Advanced extraction technology and equipment can not only greatly improve the quality of extract products, but also improve the utilization rate of raw materials, reduce raw material waste, and reduce production costs. The following is an analysis of the prospects of the plant extract industry.

my country's plant extract industry still faces many problems. First, the lack of product standards hinders the development of the industry. There are many varieties of plant extracts exported from my country, but there is no unified national and industry-level standards, which affects the healthy development of the entire industry.

Secondly, there are loopholes in management and hidden dangers in product quality and safety. In addition to the lack of standards, there is no uniformly required testing method in China, and there are obvious loopholes in the management of the competent authorities, which lays a hidden danger for the quality and safety of plant extract products.

Third, product homogeneity is serious and international competitiveness is weak. On the whole, most of the plant extract products in my country are mainly crude extracts, and the phenomenon of homogenization is common. Moreover, in the absence of mandatory standards and regulations and clear threshold requirements, the international competitiveness of my country's plant extract products has been greatly weakened.

Finally, investment in technological innovation is limited and brand awareness is poor. Technological innovation should be the core competitiveness of plant extract companies, but most of the companies in my country lack independent innovation and are still in the imitation stage, resulting in insufficient motivation for the sustainable development of the industry. In addition, domestic plant extract companies have weak brand awareness and do not pay attention to brand building.

The 2017-2022 botanical extract market monitoring and investment feasibility study report shows that the downstream of the natural extract industry is food additives, nutritional health products, cosmetics, feed and other industries. With the improvement of people's living standards, the concept of returning to nature is increasingly strengthened, and food, medicine, health care products and cosmetics are increasingly becoming "green". Natural, pollution-free green products have huge development space and broad market at home and abroad. prospect. The food, beverage, cosmetics and daily necessities manufacturers that occupy the mainstream market in the world have successively entered the stage of research and development and utilization of plant extracts. Their strong research and development, production and sales capabilities will surely drive the rapid development of the plant extract industry.

The food and beverage industry's push to the natural extracts industry. With the rise of the modern food industry and the improvement of living standards, consumers' health awareness has gradually increased, and safe, non-toxic or basically non-toxic natural products are increasingly favored by food companies and consumers. And food additives are an indispensable part of the modern food industry (nearly 97% of foods use various additives). Food additives produced from natural plant extracts are in line with this situation, not only satisfying people's needs The demand for health can also make the food have a natural freshness, and can enrich the variety and nutrition of the food. Therefore, the development of the food industry will greatly stimulate the demand for food additives based on natural plant extracts. In the field of beverages, the international market has entered an era of blooming flowers. More and more beverage manufacturers use the special effects of natural plant extracts as the selling point of new beverages to cut into the market and promote profit growth.

The promotion of the pharmaceutical and health products industry to the natural extract industry. Under the influence of the new medical model, functional medicine and health care products are favored. In recent years, natural medicines based on natural botanicals have been gradually tested in the international market, and plant extracts are the main raw materials of botanical preparations and can be used in nutritional supplements. Core Action Products.

The daily necessities and cosmetics industries promote the natural extract industry. In the field of daily necessities and cosmetics, the plant essential oils of plant extracts have a unique and pleasant aroma, which can mediate and promote the physiological functions of the human body. , It is widely used in various fragrances, beauty and skin care products, lotions and other fields. However, the market competition in these fields is quite fierce, and innovation is the basis for enterprises to survive and develop, and the extensive efficacy of plant extracts can be used as a selling point for their new products and should not be replaced.

Feed industry push for natural extracts industry. In the feed industry, natural feed additives are widely used abroad. In recent years, the dosage of additives in the domestic feed industry is also gradually increasing. Therefore, the application prospects of natural feed additives in domestic and foreign markets are relatively broad.